A GOLD (first place) PRSA Summit Award is presented to Anstey Hodge for the Campaign for Jefferson Center brochure in the category of print publications (average budget).
Anstey Hodge Advertising Group designed a full color multi-page brochure that would be distributed to potential donors to provide vital information on the array of programming, services, and performances that are vital assets and serve to enhance the community. The brochure includes comprehensive information on the history of the building as it was transformed from a high school to a robust center to benefit individuals of all ages.
Three specific commitments were identified as the center has fulfilled its role as a community and cultural center, a performance venue, and as an educational hub. Following the overall awareness section, the brochure features information that introduces “The Performance Beyond Campaign” and the funding needed to address critical replacements and to ensure long-term sustainability and growth. Specific projects, descriptions and the overall impact are outlined to specify the need for support.
